May 31, 2022 | 4 min read

Placement Announcement

Advantech Appoints Mike Borman


The Momenta Executive Search team congratulates Mike Borman on his placement as Senior Sales Director at Advantech.

Advantech, a global leader in Industrial IoT, has appointed Mike Borman as Senior Sales Director.


As a proven thought leader driving profitable growth in digital transformation across the industrial/process automation market, Borman will define and deliver effective large-scale strategic channel partnerships that drive value for Advantech’s IIoT North America’s channel partner ecosystem. He brings 25 years of broad expertise in IIoT, cloud SaaS, ML, AI, enterprise mobility, industrial computing, and connectivity across a diverse set of industries.


Prior to Advantech, Borman held the role of Senior Enterprise Sales Director at start-up Aitomatic, Inc. specializing in Artificial Intelligence solutions (SaaS, cloud-based) for chemical, oil and gas, pharmaceutical, medical instrumentation, paint & coatings, defense, transportation, and CPG customers. He previously served as Technology Sales Manager at Pepperl + Fuchs, where he managed the Ecom business unit and the eastern US channel sales partner network of over 50 value-added resellers and independent software vendors in the hazardous area/industrial mobile computing space. Borman also served as Director of Industrial Sales at both Kinsley Power Systems and Eltete.


“Momenta understands the unique sales leadership profile required to accelerate growth in today’s Industrial Internet of Things sector,” said Kathleen Avery, Principal Partner, Momenta Executive Search Practice. “We look forward to watching Mike Borman continue his successful track record of results-driven growth with Advantech.”





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About Advantech

Advantech’s corporate vision is to enable an intelligent planet. The company is a global leader in the fields of IoT intelligent systems and embedded platforms. To embrace the trends of IoT, big data, and artificial intelligence, Advantech promotes IoT hardware and software solutions with the Edge Intelligence WISE-PaaS core to assist business partners and clients in connecting their industrial chains. Advantech is also working with business partners to co-create business ecosystems that accelerate the goal of industrial intelligence. ( 



Momenta encompasses the preeminent Executive Search, Strategic Advisory, and Venture practices for Digital Industry. We are the guiding hand behind leading industrial companies' IoT strategies with over 250+ IoT leadership placements and 50+ IoT disruptor investments. Schedule a free consultation to learn more about our Digital Industry services.