Discover Momenta’s Digital Transformation Survey 2018 Results and Insights
Momenta Partners conducts quarterly surveys of decision-makers focused on digital transformation. The goal of our 4Q18 survey was to provide a level-set on how digital initiatives were tracked in 2018, what measures companies are focused on, and what aspects of their digital journey will be priorities into 2019. We also surveyed budget plans for digital initiatives, headcount, and select categories of technology. Digital initiatives are moving from early adoption to the mainstream, and companies are showing increased confidence in their ability to invest and execute effectively. Despite growing reservations about the strength of the economy, our survey respondents are not bracing for a downturn. Spending plans reflect increasing confidence in the ability to generate revenues from digital products.
We included 85 respondents to our digital transformation survey across a broad range of regions and industries. The survey provides an opportunity to gain critical insights and firsthand knowledge from those undertaking digital transformation projects. As budgeting season fast approaches for many of us, we hope that the survey results will yield actionable data and insights to support your Annual Business Planning and benchmark the digitalization progress for your company. We reviewed the most important takeaways from the survey in a 40-minute Teleconference. We shared some fascinating insights into the practices of a range of top-tier companies as well as some of the challenges and lessons learned.
This webinar is for anyone seeking opportunities by gathering critical insights for digital transformation.
What you will learn during this webinar:
- How companies evaluated the performance initiatives
- The metrics and measures companies used to evaluate projects in 2018
- The economic conditions for 2019
- Top strategic spending and investment priorities for 2019