Discover channel partner program benefits on how to successfully execute go-to-market strategy for the Digital Industry

Given the demands of today’s complex technology solution selling landscape, it comes as no surprise that companies need to reevaluate and reinvent more sophisticated channel and partner strategies.

Make choices now to strengthen your company’s competitive position in the post-Covid world. By investing in customer relationships and channel partnerships and creating long-term programs to nurture and reward loyalty, companies can support key customers, channel partners and suppliers to succeed during and immediately after the crisis.

This webinar is for Digital Industry executives seeking to leverage channel partner program benefits as a force multiplier to scaling their business.

What you will learn during this webinar:

  • Top five mistakes to avoid with partner strategies
  • Key questions to ask before building a channel partner program and GTM strategy
  • Best practices for assessing and testing a Channel/Partner GTM strategy
  • Overcoming Channel/Partner GTM execution challenges

Webinar Speakers


Blaine Mathieu

Advisory Partner - Momenta


Chip LeBlanc

Strategy Partner - Momenta


David Canavan

Strategy Partner - Momenta


Keith Shea

Advisor Corp. Dev. - Lynx Software Technologies

Watch the webinar recording: